After you download the file open it in Microsoft Word. The sample is set up for Yelp, but you change it to Google, Facebook etc. Then print it out and cut it half.
The Secret To Getting Online Reviews & Testimonials
Hey guys, this is Joe Burnich from Big West Marketing and CarpetCleaningWebsites.net. Thanks for checking this video.
What I want to talk about today is getting online customer reviews and testimonials. This is a big deal because as carpet cleaners or rug cleaners we are coming into people’s private homes and are handling their valuables. I think sometimes we get busy and forget how really personal this business is.
So that means Trust is a HUGE factor when it comes to selling your services and if people are finding you online or even in a print ad they want to know more about you and why they should choose you. There is no better way to do this than give them real honest testimonials and reviews.
Step1 – decide where to get the reviews. Now there are several places clients can go to get and leave reviews. The three big ones are Google Plus, Yelp and Angie’s List. They all three have there own set of problems: maybe Google Plus deletes or drop reviews, maybe Yelp hides reviews unless you pay them money, Or maybe Yelp or Anigie’s list isn’t well known in your area. So I can’t tell you exactly where to go to get reviews, but at the very least you can place some quality reviews or testimonies directly on your website. They may not hold as much weight, but I promise they are better than nothing.
Step 2 – OK, so once you decide on where to get reviews. Now we need to talk about HOW to get them. Most of the time people will NOT do it on there own. They need to be told what to do. This is going to take a little work on your end, but if you incorporate it into your work day its a snap. Here is what you do. Make some simple flyers or postcards (hold one in your hand) that tell customers that the best way to say Thanks is to leave a review online. Tell them it is important to help local businesses and local economy thrive. Then tell them exactly where to go to do this. It’s easiest to have links from the Home page of your website to the online directory. Or have a Testimonials page on your website that easily allows them to submit comments. I’m going to put a sample card below this video that you modify and use in your own business. Give these out to every time you finish a cleaning (or least the ones that are happy with your work)
Another simple method is to use email. So when your setting up the appointment you can ask which email they would like to us to send a list of things they can do to prepare for the cleaning. Most people will love this and offer their email up no problem. Once again Don’t ask if you can their email – Ask which email. I will put the preparation list I use for my business below this video as well. OK, now you have their email and you complete the job, give them a post card. Now simply send them an email with the Subject: “How did we do?” In this email include the same information from the postcard, but this time have links that go directly to the review sites or the Review page on your website.
So these are my methods for getting online reviews. There are other ways to do it. I have a friend in California that will actually have his client’s sit and down and write reviews for his business while his tech is cleaning. He will even coach them on what to say. Sounds a little aggressive, but this guy does awesome work and has over 100 positive Yelp review. I would love to hear if anyone else has a method they would like to share. If so just leave comments below.
Thanks guys I hope this helps. Remember if you need a website or SEO services don’t hesitate to call our office at 406-493-1881.