Hot water extraction has become a popular method of cleaning. Stanley Steemer is one company that has made “steam cleaning” very popular. The majority of people believe that hot water extraction is the best carpet cleaning method used today.

“Steam cleaning” is really a way to describe hot water extraction. Hot water and cleaning agents are mixed into your carpet at a high pressure, this loosens dirt, soil, and grime that is embedded in the carpet. In the same motion a vacuum removes the hot water, dirt and stains that were in you carpet. There are lots of new companies that are riding on this trend and using this method. This week we’d like to commend The Great British Carpet Cleaning People for going above and beyond and becoming true experts in this field. Hot water extraction will actually add life onto your carpet and is one of the best methods in cleaning.
The Great British Carpet Cleaning People have become leaders in the Santa Clarita Valley because of their willingness to learn, their abilities to become leading experts in the cleaning industry, and their excellent customer service has generated lots of press and has more than tripled their business referrals and client repeats. Lots of business owners are concentrated on ranking in Google and they’re spending their time, money, and energy in ranking on that first page of Google, which is important don’t get me wrong, however lots of owners are forgetting the value of customers coming back and recommending them to others. They’ve become an affordable and dependable cleaning company in California.
What you need to be aware of is selecting the correct cleaners to do this work. The biggest problem with bad cleaners is they don’t get out the hot water, dirt, and grime and once that water has been sprayed into the carpet it creates an environment that is perfect for bacteria to grow, as well as an environment that will attract more dirt. If carpets are not completely cleaned correctly and the cleaning agent as well as some water is left in the carpet this will create the perfect habitat for dirt and bacteria and your carpets will actually become dirtier quicker.
Great British Carpet Cleaning is our spotlight cleaner of the week because they are excelling at doing the job right, cost effective, and above and beyond in their customer service! We’d like to salute this company for their hard work and eagerness to become leaders in the industry.





King knows that when water leaks in your home you need to act quickly on it and you need to be able to call someone at any time during the day to get your home dry. Research states that you have a 72 hour window when you need to begin the drying process. This will reduce the possibility of mold growth and mildew growing as well. When you start getting mold or mildew growth you are in trouble. This will lead to major issues where you may have to replace dry wall, insulation, carpet, and maybe more depending on the situation. So, if it’s ten at night and you call a water damage restoration company and they don’t answer their phone of course you will be calling everyone because if you let it sit over night there’s ten or more hours gone already.

Some mistakes cleaners make is not mingling enough with the community, other professionals, and other networks. This is important to build trust and gain customers. If they know you they are more likely to recommend you or trust you to come into their home. Trust is a key focus a lot of companies forget to think of. For instance, if you were to go onto a web site and the business owner has a picture of him and his family then I’d be more likely to trust and hire him. Therefore, it’s always important to set up your reputation. Mark has set up his reputation in Long Beach as a responsible adult, super dad, and loving husband for years. Mark started his company to generate income to support his family and wants others to know he is without a doubt serious about his family as well as his business.
Failure occurs because of three reasons; Doing things without thinking about them, thinking about things without doing them, and putting all your eggs in Google’s basket.





Dave Gerke is owner of Pristine Carpet Care, LLC and Imperial Rug Spa. Dave started his company in 1977. Gerke has been been voted for the BEST of the BEST Carpet Cleaner by the Longmont Daily Times-call Readers for the last seven years! That’s truly an accomplishment that should be recognized. Gerke is spotlighted due to his dedication and amazing ability to touch all facets of the industry. He is truly marketing himself very successfully and it’s paying off.

